OUR PROJECTS
PROJECT 1: Content Marketing & Brand Storytelling Strategy
Overview:
-
Developed and executed a brand storytelling initiative through multi-platform content marketing.
-
Created blog posts, emails, and social content aligned with the brand’s voice
-
Mapped out a cross-channel content distribution strategy for maximum reach
-
Analyzed engagement data to refine content and guide future campaigns
Results:
-
Strengthened brand awareness through consistent storytelling
-
Increased reach/engagement by meeting audiences where they are
PROJECT 2: Brand Development & Marketing Strategy for Podcast Launch
Overview:
-
Led the creation and rollout of a full-scale marketing strategy for a niche podcast brand
-
Developed a content calendar to align messaging across platforms
-
Designed and launched the official website to support brand visibility
-
Managed LinkedIn, Facebook, and Instagram to grow reach and engagement
-
Produced social content using event photography and custom graphics
Results:
-
Boosted community engagement with consistent, targeted content
-
Attracted new listeners/subscribers through strategic brand promotion
PROJECT 3: CRM Strategy & Lead Generation Enablement
Overview:
-
Directed a CRM implementation project aimed at improving lead tracking and relationship management.
-
Collaborated with vendors to simplify a complex system for everyday users
-
Customized user workflows for business development and marketing teams
-
Launched a pilot program with training, guided practice, and survey follow-ups
Results:
-
Built a scalable CRM framework to support leads and client insights
-
Increased platform adoption through training and ongoing support